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Jun 14

Free small business event Thursday June 21 on using social media, email and other electronic marketing efforts

Free small business event Thursday June 21 on using social media, email and other electronic marketing efforts

For more information:

Martin Johncox, Alexander and Associates, 208-658-9100
Dana Pethia, Constant Contact, 866-511-1628

Local business owners are invited to learn more about effective social media and email marketing at the Idaho Small Business Day event from 10 a.m. to 3:30 p.m. on Thursday, June 21, at The Grove Hotel, Capitol Boulevard and Front Street in downtown Boise. The event is hosted by Constant Contact and the Idaho Small Business Development Center.

Martin Johncox, public relations director of Alexander and Associates, will present techniques to humanize a business’ social media efforts from 11:15 a.m. to noon. Johncox is public relations director at Alexander and Associates in Boise, where he assists local businesses with social media management and traditional public relations and hosts the Social Media Yak radio show. He is a frequent presenter on social media issues and his work has won numerous industry awards for his clients.

Dana Pethia of Constant Contact will speak on integrating email marketing and social media and best practices for increasing a business’ Internet marketing efforts. Seating is limited and those interested in attending should register at tinyurl.com/boisebiz2012

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